Author:Jason WachobOctober 18, 2026
mbg Founder & Co-CEO
By Jason Wachob
Image by Dariush Mozaffarian x mbg creative
October 18, 2026
We’ve all been there—standing in the aisles of the grocery store doing mental math on grams of protein versus carbs. This practice has become common place in the last couple of decades, but while <a s why explains to me why the modern hyper fixation on macros and calories is not actually leading us to better health. Instead, he says we need to focus on food quality. The conversation gave me a much simpler way to think about what’s on my plate, and I think it will help you, too.
